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The Panty Drop Relaunch

A new look for subscription underwear A note from Julie, Panty Drop founder: Change is good. I’m a big believer in periodically switching things up. It’s too easy to get stuck in a rut where momentum keeps you doing the same things over and over again because they are familiar. Stepping out of that cycle […]

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Building a Business

Why I Started Panty Drop

Whether it’s demands from friends, family, or work, we can sometimes forget to take care of ourselves. When I started Panty Drop, I was working for a startup in San Francisco, and I had absolutely no time to do much of anything for myself. As you might imagine, shopping for underwear fell to the bottom of my to-do list.